Semiotics
Semiotics: the study of signs and symbols and their use or interpretation.
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Without the thought bubble, viewers of this picture would immediately believe there is a close relationship between the man and child in this photo due to their positioning, in fact this is a clever use of signs and symbols to lead the viewer into believing that they have a close relationship. The thought bubble shows that in actual fact, this pair of actors may have no relation to each other at all; this photo is the perfect illustration of how the media uses signs and symbols to lead us into believing something which is not necessarily true in reality.
Below: Class notes on semioticsWe will be applying semiotics in our film, particularly to highlight the roles that the two main characters play. The props we use in filming such as a tripod, script and deliberate showing of the camera will hopefully convey that the main characters are a journalist and a cameraperson. It is very important for the storyline that the characters careers are clearly depicted and therefore we will be relying heavily on semotics for this. |
You need to explain how what you have learned here can be applied to yur own product. What signifiers and signs would you use??
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